Top 5 Fashion Games on Unified Platform in Mexico Q1 2022

Throughout the first quarter of 2022, the top 5 fashion games in Mexico have shown varied performance in terms of downloads, revenue, and active users. Here’s a closer look at the trends for each application.

Love Fantasy: Match & Stories from Appzoa Tech Co., Limited, saw a notable decline in weekly downloads, starting from approximately 285K in early January to around 71.5K by the end of March. Weekly revenue peaked at $530 in mid-January, but gradually decreased to roughly $365 by the end of the quarter. Active users also followed a downward trend from about 444K to 254K over the same period.

Makeup Master - Fashion Girl by Tap Q Games experienced a fluctuating pattern in weekly downloads, starting strong with around 197K in early January, dipping to 33.8K in early March, and ending the quarter at approximately 66.7K. Active users showed a similar trend, fluctuating from 260K in early January to about 157.5K by the end of March.

Hair Challenge from Rollic Games had a steady decline in weekly downloads, beginning at 140K in late December and falling to about 59.9K by the end of March. Weekly revenue remained minimal, with slight peaks reaching $25 in early March. Active users decreased from nearly 690K to 519K throughout the quarter.

Acrylic Nails! by Crazy Labs showed a consistent decline in weekly downloads, starting at 118.5K in late December and dropping to around 38.3K by the end of March. Weekly revenue saw a gradual increase, peaking at $130 in the last week of March. Active users also decreased from approximately 273K to 149K over the quarter.

DIY Makeup, another title from Crazy Labs, faced a decline in weekly downloads from around 130K in late December to 40.6K by the end of March. Active users followed a similar declining trend, starting at 362K and ending the quarter at approximately 141K.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower’s website.